If with conditional clause

If with conditional clause If with conditional clause If with conditional clause By Guest Author This is a guest post by Yvonne Canchola. If you want to write for Daily Writing Tips check the guidelines here. The tiny word â€Å"if† sets many, many language traps for the hasty. Consider this note: â€Å"If you happen to be in the area, we will be at Meehan’s Ale House. So stop on by.† Nice to be invited and welcome, isn’t it? But wait! I think this must be a magical reunion: telepathically- or by owl post, my friends will know that, by happenstance, I am indeed close by, and instantly they convene in the place we agreed upon. So really I have no need to RSVP, because somehow they will know, and the gathering will already be in place when I find time to make my appearance. Of course, my friends’ trip to the pub is not conditional upon my whereabouts, but that is what the use of if suggests. The intended meaning is that my friends want to let me know that they will be at the pub whether my business takes me their way or not. They will be at the ale house. If I happen to be in the area, I can join them. The problem with this type of sentence is not grammatical; it’s semantic. The part of the thought process that is conditioned by the if-clause is missing. The error, actually an omission, can be fixed quite easily: â€Å"If you happen to be in the area, remember that we will be at Meehan’s Ale House. So stop on by.† Other instances of this kind of error: â€Å"If you are new to my blog, I post a poll every month†¦.† should read, â€Å"If you are new to my blog, I have to catch you up: I post a poll every month.† â€Å"If you have not already seen the new Tim Burton movie, it really is something!† should read, â€Å"If you have not already seen the new Tim Burton movie, let me tell you: it is really something.† However, â€Å"if† does not strike me as the most precise word choice here. I would suggest, â€Å"Assuming that you have not already seen†¦.† â€Å"If you have ever seen xyz movie, that’s what our vacation was like.† should read, â€Å"If you have ever seen xyz movie, you can imagine our vacation† â€Å"If youre interested in xyz product, half of the payment is due by April 30th.† I doubt that the price is conditional on your interest. Despite my personal lack of interest, for the rest of the people who have decided or will decide to purchase it, half of the payment is probably still due by April 30. Thus, it should read, â€Å"If youre interested in xyz product, you need to know that half of the payment is due by April 30th.† Here again I would choose â€Å"in case† or â€Å"assuming/supposing that† instead of â€Å"if.† While the above sentences are perfectly understandable to colloquial speakers of the English language, non-native speakers may stumble. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Grammar category, check our popular posts, or choose a related post below:50 Handy Expressions About HandsOn Behalf Of vs. In Behalf OfThe Two Sounds of G

ACT Book Guide The Best Books for Intense Study

ACT Book Guide The Best Books for Intense Study SAT / ACT Prep Online Guides and Tips Albert Einstein, who's generally considereda pretty smart guy, said, "It's not that I'm so smart. It's just that I stay with problems longer." That type of commitment, as anyone who's studying for the ACT knows, is its own formof intelligence, and it's what will help you accomplish your long-term goals. This book guide is meant for students looking to "stay with problems longer" and study intensively, like 100 or more hours, to maximize their scores on the ACT.If you're a student who wants to leave no stone unturned as you prep for the ACT, then these are the books for you. Before delving into the ACT prep book list, a word about what perspective I'm coming from in my recommendations. Perspective Check The ACT books on this list all have strengths and weaknesses, but taken together they can provide you with comprehensive instruction, insightful strategies, and a huge number of practice questions. Since all these books add up to hundreds of pages, I'll suggest an agenda below to help you study from them in a coherent sequence. These recommendations are based off of the experiences of myself, ACT experts, and students. These are the ACT preparation books that offer a level of detail and insight into the testbeyond the ordinary. They'll help you achieve mastery in each section of the test. At the same time, I think that self-studying from books presents some extra challenges for students. One lies in the comprehensive nature of these ACTprep books. Because they're so comprehensive, they can feel overwhelming. It can be difficult to know where to start and how to use them in a more effective way than attempting(and struggling) to read them cover to cover. The best ACT study plan is customized to your individual needs, target scores, and strengths and weaknesses. You don't want to waste time drilling yourself on vocabulary you already understand or probability questions you could do in your sleep. Instead, you want to make sure you're making an effective use of your time, targeting your weak areas, and building your confidence where you need it most. PrepScholar's online ACT prep program was created with these challenges in mind. It has all the best parts of these books, with critical lessons, strategies, and practice questions, plus it adds the unique feature of customization. The prep program diagnoses your level and individualizes the study plan to you, ensuring your prep is as focused and effective as possible. Plus it helps you design a schedule and stay accountable, two things that are tough to prioritize when you're studying completely on your own with ACTprep books. Regardless of whether or not you're interested in trying the 5 day free trial of PrepScholar's ACT prep program, you should explore our detailed study guides on the ACT. We have answers to all your questions about the ACT, from how to read the passages to saving time on math to how to best review your practice test mistakes. Our goal is to make sure all students can access the resources they need on their path to college. That being said, read on for a thorough assessment of the best ACT preparation books for intense study, starting with the critical book all serious students need. The Critical ACT Prep Book The book that's essential to your ACT prep comes from the testmakers themselves. The Real ACT Prep Book, also known as the Red Book, is a must-have. At the same time, it's not sufficient as the only book you use. Let's look at the pros and cons of the Red Book. The Real ACT Prep Book (or the "Red Book") Amazon price: $18.18 Pros Because The Real ACT Prep Bookwas created by the ACT and contains previously administered ACT tests, its practice questions are the best ones available. There are definitely high quality practice questions that aren't "official," but they are still an imitation. The questions in the Red Book are real, and therefore they're the most useful ones you can use to get ready for the test. The Red Book has 5full length practice tests, allof which were administered to students in past years. That adds up to over17hours of practice testing with more than1,000 practice questions! Students doing intensive prep can gain a lot from all this practice testing. As I'll explain further down,students could benefit from using these tests throughout their test prep, first to diagnose their level, then to measure to progress, and finally to finish up their studying with a post-test. You can gain a ton both from the experience of practice testing and the post-test scoring and analysis. Make sure to thoroughly understand your mistakes and use them to fuel further review. While the Red Book is the best prep book for authentic practice tests and sample questions, it's lacking in some other key areas. Let's consider what it's missing and why you need to supplement it with other books. Cons There are other parts to ACT studying besides practice tests, like lessons in content and time management strategies. The Red Book has some general information in these areas, but it doesn't go as deeply as you're looking for. That's why it's best used alongside other books to reinforce your understanding, experiment with strategies, and measure your progress as you go. Another word of caution: according to ACT experts and students, the ACT has been secretly but steadily getting harder in the past few years!The Science section, especially, has been getting more complex and time-consuming, plus the Reading is tough to finish within the given time limit. While the ACT has not announced any changes, there is general agreement that the test has, in fact, changed. This means that practice tests developed and/or administered before 2010 are probably not as representative of the test you'll see today as more recent ones. They still resemble the current ACT and are useful, but they're somewhat easier in terms of content and pacing. When taking these earlier practice tests, keep a critical eye on any differences amongthe tests. Also keep in mind that you might score higher on these than you would on the more challenging test given today. Finally, the last downside to the Red Book is that the answer explanations for each question are not as thorough as they could be. Students who want to prep deeply for the test should not just understand why a correct answer is correct, but also what exactly is wrong with the other answer choices. None of the answer choices are going to be totally off base or random, so students should develop a discerning eye about the common misleading answer choices that seem reasonable, but aren't quite right in some way. Luckily, the next book in this list provides more thorough answer explanations to many of the questions in the Red Book. It explains each answer choice while also suggesting helpful thought processes to use when approaching each question type. The Best ACT Book for Strategy The similarly named ACT Black Book is my highest recommendation for gaining strategies and insights into how the ACT works. It refers directly to questions from the ACT Red Book, so the two are best used together. The ACT Prep Black Book: The Most Effective ACT Strategies Ever Published Amazon price: $19.79 Pros Can this book live up to its bold title? Actually, I do think it's one of the best books for pure strategy and in-depth understanding of the ACT. According to its author, Mike Barrett, the ACT is a predictable, standardized test. The content knowledge is not particularly advanced, but the questions are unique, even designed to trick students, in their wording. Because of this predictability, Barrett says, students can learn to see through the tricks and beat each question in the least amount of time possible. He talks about patterns and process, and gives you practical strategies for answering math, reading, science, and English questions. The Black Book also shows you over 200 solutions for some of the hardest questions in the ACT Red Book. He walks you through how to solve and think about ACT questions in a way that the Red Book doesn't. While the ACT doesn't want to reveal its secrets, Barrett's mission is to pierce through the workings of the ACT and provide a concise roadmap of the test to students. The Black Book works well for focused students who are interested in going a step beyond the usual in their ACT prep. If you're interested in taking a big picture approach to the testand analyzing its patterns, then the ACT Prep Black Book is an indispensable study aid. Cons You mightbe starting to suspect that some of these books are so high quality because they're focused on a particular aspect of test prep. The Red Book is focused on practice tests, while the Black Book is focused on strategy. Because of its singular emphasis, the Black Book does a really good job in that area. Inevitably, though, this means that it's lacking in other key areas of test prep, namely content review. The Black Book is not particularly useful for instruction in geometry or grammar rules, nor is it going to help you develop your critical reading skills. In addition, the Black Book has no practice questions of its own. While the Red Book has 5 practice tests, you'll probably want to seek even more ACT questions to apply your understanding and improve your time management. Finally, the Black Book requires a certain amount of dedication and focus from its readers. It's not the easiest read, because it dives deeply into the ACT. That's why it can be so helpful for intense study, but be aware that you'll really have to engage with the material to get the most out of it. So far we've talked about practice tests and strategies, with less of an emphasis on reviewing concepts and enhancing skills. Below are my recommendations for the best comprehensive book for content review, followed by the best books for spotlighting each individual section of the ACT. The Best ACT Book for Overall Content Review My recommendation for an ACT prep book with an in-depth breakdown of concepts and skills is Barron's ACT. Students aiming for top scores who are looking for additional practice can also check out Barron's ACT 36: Aiming for the Perfect Score(Amazon price: $9.99). This assessment will focus on Barron's ACT. Barron's ACT Amazon price: $15.15 Pros Barron's ACT thoroughly reviews the concepts and skills being tested on the Reading, Math, English, Science and Writing sections of the ACT. The Englishand Math reviews are particularly strong, with each concept broken down into subtopics like a grammar review of parallelism, transitions, and word order and a math review of intermediate algebra, plane geometry, and trigonometry. It starts with a diagnostic test, encouraging students to reflect on their strengths and weaknesses and plan their test prep accordingly. Purchase of the book will also give you access to an online component that helps you establish your skill profile and access video lessons. In addition toexampleand practice questions that illustrate and drill various concepts, Barron's ACT also has 3full-length practice tests. These aren't authentic ACT questions, but they are still high quality and useful in your prep. This is another 10+ hours of practice testing and over 600 practice questions, an essential part of intensive study. Barron's also excels in its answer explanations. Like the Black Book, it explains both why an answer is correct and what's wrong about the incorrect answer choices, an understanding that should not be overlooked in your test prep. While it's a traditional prep book written in a straightforward style, Barron's also acknowledgesthe feelings of its readers with sections on optimizing your test-taking mindset and managing any anxiety you have around the ACT. Cons As I mentioned earlier, big traditional prep books can be very useful in their thoroughness, but they can be daunting at the same time. Barron's ACT is a perfect illustration of this - chock full of content and practice questions, but intimidating in its breadth. The book suggests some study plans based on the amount of time you have to prep, but you'll also have to do some extra work to break it up into smaller, more manageable goals. Perhaps the biggest downside to Barron's ACT is how realistic the practice tests are. While they're relatively high quality, a lot of students agree that they are sometimes more difficult than the questions that will actually appear on the ACT. Their wording can be overly complicated, or sometimes they test a concept that's too advanced. While overpreparing isn't the worst thing, you want to mimic the test as much as possible so you have a strong understanding of what to expect. Again, try to keep a critical eye when taking practice tests and take factors like difficulty level into account if you notice unexpected fluctuations in your practice test scores. Finally, Barron's ACT is particularly strong on Englishand Math,and pretty useful on Reading. Its Science review is less strong than the other sections, something which occurs often across ACT prep books. While it describes the sources of passages, types of passages, and strategies for reading, along with science practice questions, you probably would want to supplement your science studying with another resource. Given this, let's look at the best resourcesspecific to each section of the ACT, starting with Science. Best Book for ACT Science Even though many students find the Science section to be the most challenging part of the ACT, until recently there were no books specifically dedicated to helping you on ACT Science. At PrepScholar, we know all the tricks for making ACT Science easier, so we decided to compile them into a book. The PrepScholar Guide to ACT Science Amazon price:about $5 Pros The PrepScholar Guide to ACT Sciencecovers every topic, skill, and question type you'll see on ACT Science which means that nothingon this section will come as a surprise on test day.That includes a list of every science fact you could be tested on, so you're only studying the science information you need to know. It also containsmultiple strategies for tackling Science passages so you can choose the method that works best for you. Most importantly,this bookalsoincludes all of our best ACT Sciencetest-taking tricks.Many students get tripped up ontheScience section because it's so different from the science tests they've taken in school. Even if you're a science whiz, you'll likely need to study how the Science section works before you can ace it. This book is your key to doing that. It shows you how to identify every trick inACTScience and learn how toavoid getting fooled by them so you can find the correct answer quickly and more easily. Cons While every chapter in this book includes sample questions to help you see and understand different concepts, there is no final quiz or exam section at the end of the book. For every section of the ACT, it's critical to take regular practice tests and quizzes to track your practice and see where you still need to improve. To fully practice everything you've learned from this book,we recommend takingfull-length Science sections. Best ACT Book for Math If you want to hone in on the math section and improve your algebra, geometry, trigonometry, and problem-solving skills, then you can do so withthe Ultimate Guide to the Math ACT. Let's take a look at where it excels and where it's not as strong. The Ultimate Guide to the Math ACT Amazon price: $17.54 Pros The Ultimate Guide to the Math ACTis a solid review of all the concepts you need to know for the Math section of the ACT. It doesn't get too advanced, but sticks to the topics that will show up on the test. Like PrepScholar, this book breaks each area - algebra, geometry, trigonometry - into small subtopics, like fractions, averages, square roots, functions, and trigonometry for rights triangles. Each lessonis illustrated with high quality practice problems, along with techniques and strategies for answering various question types. In addition to its own practice questions, this book cross-references questions in the Red Book. Overall it walks you through each and every concept you need to know for the Math section of the ACT in a clear and succinct way. Cons This book takes a minimalist approach in terms of its lessons. Some students will appreciate its straightforward, not overly explanatory style, while others might wish they hadmore description and explanation in each lesson. It's not a wordy book, but a lot of students look for that when they study math. On a similar note, this book isn't the most helpful for walking you through a problem from beginning to end. Some of its explanations are helpful, especially as they cross reference the Red Book, but it doesn't offer a lot of guidance for thinking through a problem. Nor does it evaluate problems by difficulty level or provide a frequency guide to help you prioritize more important concepts over others. Finally, this book has some errors in printing, especially in matching up the questions with the answer key. While this doesn't detract much from its overall quality, it can be distracting as you're scoring and understanding your practice questions. Just as this book dives into the math section of the ACT, my next two recommendations closely examine the verbal, or English and Reading sections. Best ACT Books for English and Reading I'm grouping these books together for two reasons. First, the skills you develop for English are helpful for Reading, and vice versa. Secondly, both guides come from the same author, Erica Meltzer, and have similar pros and cons. Let's look first at Meltzer's book on the English section of the ACT. The Complete Guide to ACT English by Erica Meltzer Amazon price: $26.52 Pros 75 questions in 45 minutes, oh my! The English section is definitely fast-paced. To make sure you finish in time, you need toquickly and efficiently identify each grammar rule being tested and pick the right answer choice. Erica Meltzer explains all the grammar rules you need to know for this section in The Complete Guide to ACT English, like verb agreement, word pairs, and transitions. Similar toPrepScholar's approach, she breaks the section down by skills and drills you on each one to ensure you can apply them in context. Throughout the text are cumulative reviews so you can practice your widening range of concepts. The practice questions in this book are realistic and take the same passage format as you'll see on the ACT. Meltzer's lessons are straightforward, clear, and to the point. You can also find extra tips for both the English and Reading sections onher blog, The Critical Reader. Cons One immediately evident con of this book is the cost. At almost $30, it is relatively expensive considering it only covers one of four sections. Plus you'll need to use it alongside the Red Book, if not other books for even more practice tests and questions. This book is "no frills," meaning it doesn't have a lot of description or creative graphics. Some students find it dry, while others appreciate that she cuts out extraneous material. The formatting can get a bit tedious with a lot of small font on each page, but the content remains high quality. Finally, you have to be careful about answering questions that are arranged by skill. While it's a great way to learn and reinforce each grammar rule, you also must practice applying these rules on real practice tests. Real tests won't be arranged in order for you, so you need to ensure you can quickly identify and apply each rule randomly without them being labeled for you. In addition toher grammar rules in The Complete Guide to English Grammar, Erica Meltzer also does a great job of presentingthe Reading section of the ACT. The Complete Guide to ACT Reading by Erica Meltzer Amazon price: $30.39 Pros Like her English book, Erica Meltzer's The Complete Guide to ACT Reading is a great resource for students serious about gaining a strong Reading score. She has realistic passages from prose fiction, humanities, social science, and natural science with high quality practice questions. The Reading section can be harder to break down than, for instance, the Math section, but Meltzer manages to clearly outline the skills and concepts you need. She categorizes the Reading question types into literal comprehension, big picture, vocabulary in context, inference, and tone/attitude questions. Along with a clear lesson, she has questions illustrating each of these important types. Along with these skills, this ACT book teaches you how to manage both your time and your stress. Meltzer gives strategies for mapping the passage, strategically reading them in order, and using skimming techniques to your advantage. She offers a few different approaches so that students can figure out what works best for them. At the end of the book are two practice tests, each with four passages and 40 questions each. That's another 70 minutes of practice testing to add to the hours you get from the Red Book and Barron's ACT. Cons Like its English counterpart, this book is relatively expensive, especially for a book of only 120 pages that covers just one section. It's also not all that creative in its layout, with small font filling up thepages. Some students find its style to be dry, which can make self-study harder to maintain if you're not engaged with the material. Like the English guide, this book is arranged by question type and skill, like big picture questions and determining tone. This is a great way to recognize question types and apply skills, but you also want to make sure you can identify and apply skills when the questions are in random order. All of the books I mentioned are exceptionally strong in some areas and not so useful in others. Taken together, they might feel a bit overwhelming - where exactly do you start? Read on for my suggestions on how to come up with a study plan that uses these books in a logical way. X marks the treasure(d ACT score)! Study Plan with ACT Prep Books Should you start reviewing content or learning about strategies? Is it better tobreak into your first practice test or leave it until you've done some studying? What if you juststackthe books in a pileand try again tomorrow? So many questions, somuch time....if you're planning to study intensively and devote many hours to ACT prep, that is. I wouldn't recommend attempting to read these books from cover to cover without a thoughtful plan. Instead, I recommend mapping out a plan and schedule that concentrate your review on the areas in which you need it most. First off, you need to uncover those areas where you need the most intensive prep. I recommend using a practice test as a diagnostic test, just as Barron's ACT suggests. For your most accurate diagnostic tool, you should use one of the official practice tests from the Red Book. Time yourself in a quiet room with no distractions. After you score your test, mark the ones you got wrong and figure out the reasons for your mistakes. Go over the answer explanations thoroughly, and take notes on where you need to review. If you struggled on geometry questions, for instance, you could start with geometry review. If you kept running out of time on Science, consult the time management study guides on the Science sections. You should review every section, but concentrate your prep on your weaker areas. Consult this guide of recommended ACT prep books for content review. Barron's is a comprehensive breakdown of all the sections, while The Ultimate ACT Math Guide and Erica Meltzer's books focus intensively on one section at a time. Teach yourself these concepts, drill them with practice problems, and measure your progress with practice tests spaced out along the way. The Black Book is best for students who have a strong foundation in the math, verbal, and science concepts and skills. You could save Black Book strategies for after you've done some content review. As you study, continue to keep a critical eye on question types and difficulty level of questions, as well as analyze themistakes you make on practice tests. Focus on the areas where you need to improve your performance and confidence the most. Dive into your weaknesses to see the biggest score improvements. Since this type of planning is so unique to each individual, it can be tough to know exactly what the best approach is for you. Before you start planning, I would encourage you to explore your options for test prep. Are Books the Best Option for Intensive Study? Taken together, these ACT books have a huge amount of knowledge to impart. It can be a big challenge, though, to get all that knowledge...imparted. You have to havea tremendous amount of self-discipline and sustained motivation to spend 100+ hours poring over these books. In addition, you have to design an effective study plan, rather than repeating the same kinds of questions that won't end up improving your score. Besides these challenging efforts, books can also get expensive. All together, these add up to over$100.In the old days of test prep (ie, 5 to 10 years ago), books were a mainstay of SAT prep. But with the advent of online prep programs, which combinethe unparalleled advantagesof technology with human expertise, books are no longer the only, nor necessarily the best, option. One of the reasons I'm a big fan of PrepScholar's approach is because it makes the test prep process more enjoyable. It does a lot of the behind-the-scenes work for you, by diagnosing your academic profile and building a study regimen that complements your skills and learning style. It incorporates all the strengths of these books while seamlessly taking care of the customization and accountability aspect. Besides trying out PrepScholar's 5 day risk-free free trial, you can also explore our detailed study guides on all sections of the ACT. Some especially helpful ones include The Best Way to Review Your Mistakes on ACT Questions Should You Guess on the ACT? 5 Guessing Strategies The 31 Critical Math Formulas You Must Know The Complete Guide to ACT Grammar Rules ACT Vocabulary: Words You Must Know How to Write an ACT Essay, Step by Step How to Get a Perfect ACT Score, by a 36 Full Scorer If you're looking to devote a good amount of time to prepping for the ACT, then you want to ensure you're making the most of it. By exploring your test prep options and the abundance of free resources online(though no ACT preparation books pdf free download), you can make an informed decision that will help you enjoy the process and ultimately achieve the scores you seek for your college applications. What's Next? For more detailed strategy guides on all sections of the ACT, including the best ways to study and manage your time, explore our continually updated articles here. Are you deciding when to take the ACT for the first time (or second or third)? Read about how to choose your test dates here. Want to improve your ACT score by 4 points? Check out our best-in-class online ACT prep program. We guarantee your money back if you don't improve your ACT score by 4 points or more. Our program is entirely online, and it customizes your prep program to your strengths and weaknesses. We also have expert instructors who can grade every one of your practice ACT essays, giving feedback on how to improve your score. Check out our 5-day free trial:

The Man In The Iron Mask Essay Example | Topics and Well Written Essays - 2500 words

The Man In The Iron Mask - Essay Example The one constant in the history of the myth seems to be the fact that he was indeed a prisoner in the Bastille and that his name was never revealed. Even upon his death the true name of the prisoner was left in question. The only reality of this particular prisoner's situation, is that he became the most famous and mysterious historical prisoner of his era thanks to the literary works of both Voltaire and Alexander Dumas who both christened him the â€Å"Man in the Iron Mask†. The historical records of the era within which the masked man was supposed to have been imprisoned in the Bastille seem to indicate that the man in question was of a noble status in life. Reports indicate that he arrived at the Bastille on a Thursday, September 18, 1698 under the protection of the newly assigned governor of the Bastille, Benigne d'Auvergne de Saint-Mars who described the prisoner as a long time prisoner who went with him to his various assignments. The man was to remain masked and his na me was never to be recorded in the official records. i According to Saint Mars' official records the man without a name or face was imprisoned in Pignerol at the start. He had been a prisoner for 18 years by the time he arrived at the Bastille, having been earlier 2 imprisoned from 1665 to 1681. There is a supposition that he had already been a prisoner for about 33 years at this point. It was during this time of his arrival at the Bastille that the first mention of a velvet, not iron mask was made in reference to the prisoner's face being covered. One of the wilder theories regarding the Man in the Iron mask is that he was the descendant of Napoleon Bonaparte. This was a claim that was made by Napoleon himself during his many military quests. Claiming that his father was the elder half brother of the king and therefore the rightful heir to the throne. Thus his imprisonment behind the mask. He propagated the theory that the man behind the mask was allowed to marry while in prison an d the union begot a son who was sent off to be raised in Corsica, that child was to become Napoleon Bonaparte. This however, is a theory that does not have any evidence to back it up as anything more than the claim of a mad man to a throne he wished to call his own. ii In order to understand the propagation of the myth, one has to first understand the kind of sociopolitical situation that was existing in France in the 1660's. The so-called â€Å"Sun King† Louis XIV had an absolute hold on political power and government at a time when his people were being ravaged by high taxes, food shortage, and a lack of guidance from their king. The war and religious unrest was also taking its toll on the economic situation of the country. The people were starved for hope of a better life in the hands of a king who once stated "L'etat, c'est moi!" ("I am the state!"). With such control over state affairs in the hands of one man, it is believed that anybody who fell out of favor with the ki ng ended up imprisoned for the rest of his life. Could the man in the mask be one of those people? What error could he have committed to have earned him such damnation in the eyes of the king? One of the 3 many theories about the masked stranger is that he was most likely one of the many nobles who had fallen out of favor with

Analysis of the Promotion of Krijen Games New Product, Andromeda 99-XD Case Study - 1

Analysis of the Promotion of Krijen Games New Product, Andromeda 99-XD in the Indian Market - Case Study Example The aspect of globalization implies an enhanced level of competition in the global consumer markets. This has made it important for every organization to carefully undertake and formulate a policy that would help it to grab a market share in a chosen target market. The enhanced aspect of competitiveness in the market has also enhanced the level of competition as more players are resorting to this strategy, considering the saturation of the traditional markets of Western Europe and the USA. The present study would include a marketing plan for the launch of a new product in a new market. A fictitious company named Krijen Games has been chosen as the firm while the name of the product is ‘Andromeda ® 99-XD’. The product would be a technological marvel that would have features unmatched by any of the presently available product of its kind in the market. The market chosen for the study is the Indian consumer market which has been deliberately chosen considering the busines s potential of the nation on accounts of its strong economic growth in recent years. The marketing plan would consist of a situation analysis which would help in analyzing the internal and external environment of the organization. A SWOT analysis would help in the analysis of the firm. In addition, Porter’s model of five forces would be used to analyze the competitive framework for the organization in the chosen market. Finally, a primary study would be conducted with two separate sets of questionnaires. These would help in devising an appropriate segmentation and positioning strategy for the Indian market. Finally, a product mix for the new product would be created on the basis of the situation analysis and the primary study that would help the firm to gain long-term sustainable competitive advantage in the Indian consumer market. The global markets and business environments are changing rapidity.

Free Billy Budd Essays: A Structuralist Reading :: Billy Budd Essays

A Structuralist Reading of Billy Budd . . . truth is revealed only when formal order is destroyed. - Dryden, p. 209 Not on your life, says Edgar A. Dryden (though not in so many words, of course) to the above in his splendid Melville's Thematics of Form. His argument is essentially to show that while most readers (erroneously) assume that Captain Vere is the story's tragic hero, the fact of the matter is that a "better" reading will reveal him as Melville's target, if you want to know the "truth." I want to emphasize at the outset is that EVERYTHING DRYDEN SAYS IS SUPPORTED BY THE TEXT he is analyzing. In other words, he cannot be accused of reading-into! Well, how does Dryden denormalize (as it were) the reading above? Rather simply even if rather spectacularly. Here's as brief a version of Dryden's argument as I can possibly give you: Captain Vere's argument is very formally ordered and highly symmetrical. Furthermore, it is in keeping with this compassionate and wise man's philosophy according to which (as Melville's text tells us) "with mankind forms, . . . measured forms are everything" (84). Interestingly enough, Dryden points out, the published report concerning the whole Budd affair at the end of the story, which is taken from a "naval chronicle of the time," and which thus represents an "authorized" version of the whole affair (85), is also formally ordered and highly symmetrical. The trouble is that this "authorized" account is totally false. According to this versi on Billy Budd was evil while John Claggart was good, etc. Perhaps, Dryden argues, we may find something in Melville's text that would confirm a suspicion we may already be entertaining - namely, that formally ordered and highly symmetrical arguments may themselves be suspicious. Dryden finds the text in question very close to the one where Captain Vere makes his claim about "measured forms." It reads as follows: "The symmetry of form attainable in pure fiction cannot so readily be achieved in a narration essentially having less to do with fable than with fact. TRUTH UNCOMPROMISINGLY TOLD WILL ALWAYS HAVE ITS RAGGED EDGES" (84; capitals mine). In contradistinction to Captain Vere's argument or the naval chronicle's "authorized" version, then, Dryden asks us to examine Melville's own way of telling his story. Is it formally ordered and highly symmetrical? Free Billy Budd Essays: A Structuralist Reading :: Billy Budd Essays A Structuralist Reading of Billy Budd . . . truth is revealed only when formal order is destroyed. - Dryden, p. 209 Not on your life, says Edgar A. Dryden (though not in so many words, of course) to the above in his splendid Melville's Thematics of Form. His argument is essentially to show that while most readers (erroneously) assume that Captain Vere is the story's tragic hero, the fact of the matter is that a "better" reading will reveal him as Melville's target, if you want to know the "truth." I want to emphasize at the outset is that EVERYTHING DRYDEN SAYS IS SUPPORTED BY THE TEXT he is analyzing. In other words, he cannot be accused of reading-into! Well, how does Dryden denormalize (as it were) the reading above? Rather simply even if rather spectacularly. Here's as brief a version of Dryden's argument as I can possibly give you: Captain Vere's argument is very formally ordered and highly symmetrical. Furthermore, it is in keeping with this compassionate and wise man's philosophy according to which (as Melville's text tells us) "with mankind forms, . . . measured forms are everything" (84). Interestingly enough, Dryden points out, the published report concerning the whole Budd affair at the end of the story, which is taken from a "naval chronicle of the time," and which thus represents an "authorized" version of the whole affair (85), is also formally ordered and highly symmetrical. The trouble is that this "authorized" account is totally false. According to this versi on Billy Budd was evil while John Claggart was good, etc. Perhaps, Dryden argues, we may find something in Melville's text that would confirm a suspicion we may already be entertaining - namely, that formally ordered and highly symmetrical arguments may themselves be suspicious. Dryden finds the text in question very close to the one where Captain Vere makes his claim about "measured forms." It reads as follows: "The symmetry of form attainable in pure fiction cannot so readily be achieved in a narration essentially having less to do with fable than with fact. TRUTH UNCOMPROMISINGLY TOLD WILL ALWAYS HAVE ITS RAGGED EDGES" (84; capitals mine). In contradistinction to Captain Vere's argument or the naval chronicle's "authorized" version, then, Dryden asks us to examine Melville's own way of telling his story. Is it formally ordered and highly symmetrical?

Competition Energy Drinks Essay

The beverage industry, like most food service industries in these economic times, faces many challenges. Not one company is excluded from the challenges of economic conditions, demographics, social and global forces, and regulatory, political, and legal factors. The global economic conditions affect the energy drink industry in many ways. This industry depends highly on the disposable income of its customers. People are very cautious with their money these days and if additional income does not exist to purchase these items, then the companies suffer. In recent projections, however, this does not seem to be the case. The global industry factors show a projected growth of $20 trillion in sales between 2009 and 2014, and demand for these alternative beverages is expected to increase globally as customer purchasing power increases. Social factors play an important part in the industry’s strategy, as well. With customers concerned with healthy lifestyles and exercise, the alternative beverage industry has increased sales in the last decade. Customers demanding low calorie, energy & vitamin-enhancing drinks turn to these types of beverages for their needs instead of carbonated soft drinks. Alternative drinks are consumed by a slim demographic. These products are generally used by young adults, college and high school students, athletes and exercise aficionados. Another branch of these drinks are the energy â€Å"shots,† which have become very popular in the last decade. With new legislation and changing regulations, it is very important for companies to stay abreast of all changes. There has been an increase in negative reports on what affects energy drinks have on people that use them, from high blood pressure to arrhythmia, which as forced some companies to include warning labels on their packaging. There is also a concern with the consumption of these drinks contributing to the obesity issue, many of these drinks contain high fructose corn syrup, and many additives that can contribute to weight gain if consumption is not limited. Competition is fierce in this industry; not only between the two biggest competitors, Coca-Cola Company and PepsiCo Inc., but also Red Bull GmbH, Hansen Natural Corporation and privately owned regional brands. The two major companies, Pepsi and Coca Cola, are strong competitors within the alternative beverage market and use both the introduction of new products as well as the introduction of existing products in new markets to increase sales. Pepsi has introduced several new products – Charge, Rebuild, and Defend – three new brands available to consumers interested in vitamin-enhanced drink alternatives. Pepsi has also recently agreed to distribute the â€Å"Rockstar† brand drinks in Canada and the United States. Coca-Cola Company’s strategy is to distribute their existing brands in the new markets of Japan, South Korea, Hong Kong and other Asia/Pacific countries. In order to compete with these two major companies, Red Bull relies on sponsorships and promotion as well as celebrity endorsements. By using advertising in this manner, Red Bull is able to use its slogans and logos in a variety of ways to get their name out into the public. Hansen Natural Corporation utilizes a different approach to boost sales. This company increased their package size and still maintained a competitive price compared to Red Bull. Like Red Bull, Hansen also uses celebrity promotion and sponsorship as a marketing tool. This is not to say that PepsiCo Inc. and Coca-Cola Company do not utilize this method of advertising, as they both spend billions on advertising promotions, celebrity, and sporting endorsements. The competitive edge in this case lies with PepsiCo Inc. , whose sales of energy and alternative beverages have surpassed its competitors in the past few years. New entrants are not a strong competitive pressure for this industry. The dominating companies are unsurpassed in their strong brand names and great distribution channels. The industry is fully saturated. These factors make it difficult for new companies to compete against them. Any new company wanting to get into this industry would face high capital start-up expenditures and would surely fail due to the high cost. Substitution of products is also an area where the competitive force is low. With brand loyalty, the market for substitution is very low. Consumers want the brands they are used and won’t accept substitution. Suppliers for the industry do not hold much competitive pressure either. Suppliers to this industry are bottling equipment manufactures and secondary packaging suppliers. The suppliers have little bargaining power, as the two major brands own their own bottling centers. As discussed earlier, changes in this industry’s long-term growth rate is a positive one. Growth is high in this market and is expected to continue to grow. One of the reasons for this is the increasing globalization. Coke is expanding its operations to be more global as are some of its competitors. The changing spectrum of the customer base is not really a factor here. Most of the demographic has not changed much since the introduction of these alternative beverages. Marketing and innovation has to continue to grow so that the company can grow. Regulatory influences and government policy changes are a huge factor in this industry. As the customers call for increased legislation and regulation of the ingredients, the companies have to make adjustments to their drink formulas, and this could prove costly if not monitored closely. Society is constantly changing and this industry needs to transition with these changes. By the introduction of new products and the re-tooling of existing products, all of the competitors can be successful. This industry has several success factors, product marketing, product differentiation, brand name, a strong distribution network and the ability to adapt to change. PepsiCo Inc. and Coca-Cola Company have strong aspects of all of these factors which is what has made both of them so successful. PepsiCo Inc.has branched into the food market as well as remaining in the soft drink and alternative beverage markets. Coke has had a similar strategy and relies heavily on their brand name and product recognition. All of the companies have unique and successful marketing techniques such as sponsorships, promotions, and celebrity endorsements. In order to achieve a successful strategic plan, a company needs to establish a group of people to discuss the goals and objectives of their company, sometimes called a task force. The task force should then decide what the company’s goals and objectives are. By drafting Mission and Vision statements, this task force can begin to convey their goals and objectives. Strategic planning is an on-going task for every company. When a plan is established the implementation and monitoring phases begin. To be successful a company should be constantly monitoring its goals and objectives and changing them when the need arises. With competition so high in this industry, a strong strategic plan is critical. In viewing these companies one can see that their plans are very strong. In order to continue to grow and compete in this market all companies need to look forward at the changing times, attitudes and cultures. All of the companies in this market, as with any market, need to maintain their competitive advantage and find new and different ways to achieve it. A comprehensive action plan needs to be put into place and reviewed often. By doing this all companies have a better chance at keeping their competitive advantage and enjoying better profits for their shareholders.

Jane Austen s Pride And Prejudice - 1702 Words

It is undoubtedly incredible that Pride and Prejudice, a novel written and published in 1813, continues to have an impressive degree of relevance in the modern world. In the 19th century society that serves as the backdrop for Pride and Prejudice, perhaps the most important societal norm is getting married. Women are preoccupied with finding suitable husbands so that they can live a comfortable life, while reciprocally, men are hoping to find a wife for a potential financial benefit or property gain. Unfortunately, love is simply considered to be a bonus and Austen is horrified by this lack of consideration of people being unable to find their true loves because they are so focused on material circumstances. In Pride and Prejudice, Jane Austen illuminates the literary theme of marriage by contrasting extrinsic motivation with romantic connections through the relationships between Mr. and Mrs. Bennet, Charlotte Lucas and Mr. Collins, as well as Elizabeth Bennet and Mr. Darcy. Mr. and Mrs. Bennet are the quintessential example of a couple that was motivated to marry as a result of superficial factors such as fortune and attractiveness. From the very beginning of the novel, readers realize that there is a lack of love as well as a deeper emotional, romantic connection between the Bennet parents. Of Mr. Bennet’s motivation to marry Mrs. Bennet, Austen wrties, â€Å"[Mr. Bennet], captivated by youth and beauty [†¦] had married a woman whose weak understanding and illiberal mind hadShow MoreRelatedJane Austen s Pride And Prejudice1231 Words   |  5 Pagesfinancial stability. In the novel Pride and Prejudice, Jane Austen states that the desire for better social connections interferes with the workings of love through the relationship between Darcy and Elizabeth to criticize the social class structure of the 19th century. Anxieties about social connections or the desire for better social connections, interfere with the workings of love. Darcy and Elizabeth s realization of a mutual and tender love seems to imply that Jane Austen views love as something independentRead MoreJane Austen s Pride And Prejudice1294 Words   |  6 PagesJane Austen s exceptional novel Pride and Prejudice has been depicted as a classic that is as much a social study on class, marriage and gender as it is a romantic tale. It is an amusing representation of the social atmosphere of the late eighteenth and mid nineteenth century England, and it is primarily required with courtship rituals of the English high class. The novel is more than a romantic tale, however through Austen s subtle, and ironic style, it addresses gender, class, and marriageRead MoreJane Austen s Pride And Prejudice992 Words   |  4 Pages It is unfortunate that many people tend to dismiss Jane Austen’s novel, Pride and Prejudice, as simply a roman tic love story, even labeling it a â€Å"chick flick.† Upon a shallow reading, it may appear to be such, but a closer look at the novel reveals so much more embedded in the story. In addition to describing the entertaining relationship between Elizabeth and Mr. Darcy, the novel serves to forward Austen s personal values and ideas. Furthermore, there is one issue of her era that she particularlyRead MoreJane Austen s Pride And Prejudice1138 Words   |  5 PagesPride and Prejudice is a novel about the superficiality of marriage during the late 19th and early 20th century, which largely influenced the decisions made by individuals, based on connections and social rankings. The novel takes its characters through various changes influenced by their decision to or rather not to marry certain individuals. It begins not by a man desiring to marry for love, but by a mother who desires nothing more than to marry her daughters well. As the novel develops, Jane AustenRead MoreJane A usten s Pride And Prejudice1211 Words   |  5 PagesJane Austen’s Pride and Prejudice was greatly influenced by the time period in which it was written, This novel follows the story of Elizabeth Bennet and her sisters as they are faced with marriage proposals. The marriage and roles of women in this time period are shown throughout this story. During the time Austen was writing this novel, a woman’s role for her family changed. Daughters started to become a way for their family to achieve more money. Because their family depended on this financialRead MoreJane Austen s Pride And Prejudice1675 Words   |  7 PagesIn Jane Austen’s Pride and Prejudice, she has specific criteria that her characters follow when choosing their mates. In today’s society, most couples still follow these criteria and more when choosing their ideal mate. What are these important criteria that Austen’s characters consider when choosing a mate? For Austen, the important cr iteria that she has for choosing a mate are that couples are personally compatible, they are in love with each other, and they must have a good moral character. Read MoreJane Austen s Pride And Prejudice1678 Words   |  7 PagesAfter reading Jane Austen’s most popular piece of work, the effects of the high societal expectations can be acknowledged through viewing the lives of the Bennet family and friends and noting such effects. Through the examination of the characters in Pride and Prejudice it is easily deciphered between marriages based upon true love and marriage based upon the expectations of society. Society’s main goal for woman in the Victorian era was marriage. As seen many in Pride and Prejudice, marriage wasRead MoreJane Austen s Pride And Prejudice1434 Words   |  6 PagesJane Austen’s Pride and Prejudice was considered a radical novel back in 1813 when she wrote and published the piece. It is a social commentary on the treatment and societal standards of women, as well marriage expectations at the turn of the 19th century. Austen criticizes the patriarchal society, materialism, double standards of men and women by centering the book around Elizabeth Bennett, a young woman of decent means who does not understand the reason for the pressure to find a suitable husbandRead MoreJane Austen s Pride And Prejudice1468 Words   |  6 Pagesestablished over time. In Jane Austen s novel, Pride and Prejudice Elizabeth Bennet is the main character who is a lady in the Regency Era. Elizabeth lives in Longbourn with her parents, Mr and Mrs Bennet and her four sisters. In the beginning of the novel, Elizabeth s prejudice mindset and strong opinion blinds her from realizations happening around her. Soon, Elizabeth s prejudice disappears allowing her to open up and fall in love. Throughout Jane Austen s novel, Pride and Prejudice, Elizabeth growsRead MoreJane Austen s Pride And Prejudice1649 Words   |  7 PagesIn her novel, Pride and Prejudice, Jane Austen is pre-occupied with the theme of marriage. Marriage is a central issue of a woman’s life but it was even more crucial for the women of her society where women were largely dependent on the men in their lives. As a result, women pursued socio-economic stability through marriage. However, it is clear through the novel that Austen did not agree with this part of her society. In Pride and Prejudice, she gives preference to a marriage which is based on love